FEMALE CHOICES
70% Female alcohol purchase decisions for the home
63% Females drinking the same or more whiskey this year than last
57% Females prefer whiskey because they like the taste more
48% Females who have had a drink in the last month
40% Female whiskey drinkers in USA in 2020
32% Females drink more because they can afford it more now
9% Female annual increase of alcohol ordered at restaurants
$253.8 Billion, US alcohol sales in 2018 (5.1% increase since 2017)
55%, PEOPLE who had a drink in the past montH
17%, Increase in whiskey consumption from 2017 to 2018
11%,consumption rise from2013 to 2017
SPIRITS INDUSTRY
